As an advertising agency, Super Bowl Sunday TV commercials are always about as exciting as the actual game for the ESB Advertising Team. One of the shingles who stars in our Long Roofing commercials, Belle, feels the same way.
Super Bowl LII was a great opportunity to showcase our Long Roofing campaign that has now run thru two Winter seasons. This year, however, was the first time the shingles were featured in the big game. In addition to airing a :30 spot featuring the shingle gang complaining about the cold, we also included a quick :05 spot where Belle admitted that she, too, prefers the between game TV commercials to the actual sporting event itself. “Are you shingling me?” Is Gruffy’s reaction, and it’s a sure thing other football fans disagree as well. Regardless of your stance on what Super Bowl screen time you prefer, we can all agree that the Long shingles are quite the entertaining bunch. What side of the field are you on?