ESB Advertising, a data-driven media buying agency based in Falls Church, VA, has been named a 2022 Google Premier Partner. This status is no small feat, awarded only to the top 3% of Google Partners in each country.
Our company uses the Google Ads platform as a portion of our digital strategy in which we deploy pay-per-click advertisements in the form of search, display, shopping, and video ads.
Our company uses the Google Ads platform as a portion of our digital strategy in which we deploy pay-per-click advertisements in the form of search, display, shopping, and video ads.
Often associated with search engines, PPC advertisements are incredibly vital to a company’s marketing plan. They leverage the world’s most popular search engine to reach over 5.6 billion searches a day.
Optimal performance within this platform requires more than just setting up campaigns and letting them run, it requires daily attention. We have numerous account strategists who constantly manage and optimize our client’s accounts to ensure quality leads at a low cost. Not only do we provide quality care to our clients but we provide free PPC audits to prospective clients as well.
Being a Google Partner means that we have demonstrated expert knowledge and management of the Google Ads platform. Once awarded with Partner status, Google provides the agency with educational resources, access and support, and recognition for great work.
“Your company is recognized for maximizing campaign success for your clients, driving client growth by maintaining clients’ campaigns, and demonstrating Google Ads skills and expertise with certifications.”
In order to be named a Google Partner, agencies must have an optimization score in the platform of at least 70%, have a 90-day ad spend requirement of $10,000, and have at least 50% of their account strategists certified in the various Google advertisements.
ESB Advertising has an optimization score above 95%, has far exceeded the required ad spend, and all of our account strategists are completely Google-certified.
Premier Partners not only fulfill the Partner requirements but excel far beyond in areas such as client growth, client retention, product diversification, and annual ads spend. Premier Partners are provided with additional resources and perks to aid in our maintenance of Premier status and quality service.
We are proud and honored to be in the top 3% of companies to receive this status and will continue to provide excellent service to our loyal clients.
