The Strong Digital Presence Your Business Deserves.
Capabilities At Scale
Give your brand or business the advantage of having a full digital marketing team of experts without all of the overhead expenses! White label solutions are a great way to open up a new department for your business at a highly reduced cost without having to tap into significant investments and additional resources. We have the infrastructure to provide white label PPC advertising, social media advertising, and programmatic advertising services to fast-growing clients.
We’re an Agency Trading Desk (ATD) and have extensive experience planning, buying, managing, and optimizing programmatic advertising campaigns. In a given month, our agency trading desk manages over 500 campaigns in 44 local markets across the U.S., as well as full-scale national campaigns.
As an ATD handling millions of dollars a year in advertising spend, we can buy media at lower rates than many of our competitors – guaranteeing that every dollar of your ad spend goes further. Plus, our team of programmatic media traders, data analysts and project managers will ensure you get access to the most premium inventory across CTV/OTT digital advertising platforms.
Industry Experience and Hands-On Training
We have built entire infrastructures for order process, fulfillment, reporting and billing that include: insertion order workflow (shared sheets for campaign accountability), campaign execution (email notifications when campaigns go live), campaign management and optimization (email notifications when revisions are completed), and daily reporting on performance metrics & pacing (live dashboard).
We have unparalleled experience working with both corporate and local marketing teams, and provide weekly, monthly, and as-requested check-ins and activity reports, plus quarterly in-person meetings to ensure your campaigns are at their optimal performance. Consistent communication is key to the success of your campaigns. In addition to providing you with a better understanding about the digital portfolio you offer, we also provide pitching assistance and training about how and when to position certain products and platforms, and what is trending in the programmatic industry.
Social Media Advertising
Margin Management and Profitability
Most importantly, we help guide you with margin management so that your company can offer competitive rates, while still growing in profitability. We provide individual digital product analysis across markets to understand what your advertisers are interested in, what your sales representatives are selling the most, and how it is ultimately impacting your bottom line.
We work diligently during the planning phase to set up media campaigns properly, including selecting the right audience, placement, type of ad (e.g. display or video), flight dates, budget, pricing model (e.g. CPM or CPC), etc.
EXECUTION AND OPTIMIZATION
We make sure your campaigns gets launched without a hitch! Once your campaigns are launched, we continuously monitor performance and make optimizations. Our analysts make all changes in-house using our in-depth knowledge of the platform’s algorithms.
REPORTING AND ANALYTICS
As with each of the campaigns we launch and manage, you have total insight into the numbers we see. We give you easy to read and interpret reports/analysis on both the campaign’s performance and the audiences that engaged with the ads.